Selling your home may seem like a no-brainer, especially when the market is hot and homes seem to be selling themselves in no time at all. Many people think all you have to do is list your home for sale, a buyer accepts, and you’re set to go. In reality, navigating the real estate market is challenging, and while you can easily list your car or electronics on online platforms and sell them without a fuss when it comes to selling homes, you could easily run into trouble without a professional by your side to guide you through the process.
Your home is likely your greatest asset, and you want a professional to help you to protect that asset and get the most out of it possible. There’s a reason why real estate brokers are now referring to themselves as real estate advisors. In general, working with an agent typically nets a seller 10% -15% more than sellers who choose to sell on their own.
Here are 5 reasons why you should always listen to your broker.
1. They Have Extensive Market Knowledge
Expertise and experience are the first steps towards selling your home and could be the reason you either underprice the sale price of your home or have a listing that stays on the market for too long.
What regulations govern the sale of houses in your area? Where is the best place to look for buyers? What are the costs involved in the sale? All these are questions that your agent can easily answer; as they are experts and have been doing this for a long time!
2. Expert Negotiation Skills
Your main goal may be to sell your home as fast as possible, but your agent’s aim is to sell your home both quickly and for top dollar. Yes, you may be good at negotiating, but things like your emotional attachment to the house could creep in, costing you a sale or affecting your home price when it sells.
A real estate agent is impartial, and because they don’t have emotional ties to your property, they will be able to give you better guidance.
3. They Help You with the Bulk of the Work
Selling a house is both an investment and hard work. If you’re not exclusively selling homes, then you may not have time to do everything that needs to be done like marketing your home properly, meeting with potential buyers, holding open houses (both virtual & in-person), and showing the home. A broker will help you handle things like this in addition to all of the regulatory requirements, paperwork, filter phone calls, stage your home (when needed), and handle all of the other requirements needed to sell a home.
4. They Already Have Networks
Real Estate Brokers already have established professional networks and are trained and knowledgeable in everything that is required in the sale of a house. They are also able to identify potential problems in your home that you may have missed that can ultimately cost you time or money.
Buyers are looking for homes in good condition, and if not they will want guidance from professionals that can help with any potential issues they might need to address. A broker will have connections to professional and trustworthy plumbers, contractors, painters, landscapers, etc., that can help assist in preparing your home for sale. They know what buyers are looking for and will go the extra mile to ensure the house appeals to them.
5. They’ll Price Your Home Correctly
One of the main reasons why listings stay on the market for long periods of time is overpricing. This is your home, and you’ve created memories in it…to you, it’s priceless. A buyer may, however, not see it that way and you may end losing out on potential offers, or a much lower sale price than you would have if you had priced it properly from the beginning. It could also prohibit you from selling your home entirely. Agents are impartial, and they will price your home based on the prevailing market conditions.
Pro-tip: from our experience, the main areas people don’t listen, and it comes back to bite them are:
- Minor home updates
- Paint & carpet
- Staging (staged homes sell 25% faster)
- Overpricing the house
- Curb appeal
Selling Your Home Shouldn’t be Stressful…
Real estate brokers are experts, and there’s a reason they give you the guidance they do. They are aware of your home’s key selling points, housing market trends, demographics in your area, neighborhood pricing, and most importantly, know the kind of steps needed to take that will give your house a selling edge. Listen to them!
Are you ready to sell your home? Let me help you take it off the market and guide you through the process! Reach out to set up a phone call or meeting to talk about your home.